Comparison

ActiveCampaign vs GetResponse in 2026: Official Pricing and Plan Limits

Official USD prices and published limits for ActiveCampaign and GetResponse, checked on November 14, 2026, including contact versus subscriber starting bands and official send rules.

By the The Inbox Review editorial team · Updated 10 min read

On this page
  1. The short answer
  2. How we researched this comparison
  3. Official entry points, side by side
  4. Official USD prices at the published 1,000-person starting band
  5. What each official grid actually contrasts
  6. Who official ActiveCampaign still fits
  7. Who should look at official GetResponse instead
  8. FAQ
  9. Sources and method

The short answer

ActiveCampaign and GetResponse both sell list-based email and marketing plans in USD, with official starting bands at 1,000 contacts or subscribers, but they do not publish the same plan names, send rules, or automation limits.

Prices checked on November 14, 2026 (America/Denver):

  • ActiveCampaign published four plans — Starter, Plus, Pro, and Enterprise — with a 1,000-contact minimum and no free plan on the official pricing page. At 1,000 contacts, official USD rates were $19 / $59 / $99 / $179 a month, or $15 / $49 / $79 / $145 a month billed yearly. Official send caps are 10× the contact limit on Starter and Plus, 12× on Pro, and 15× on Enterprise. A 14-day trial with email sign-up (no credit card needed) and “Guaranteed results in 30 days or your money back” were advertised. The full ladder is in our ActiveCampaign pricing guide.
  • GetResponse published four plans on the official pricing page: Starter, Marketer, Creator, and Enterprise. Official starting copy says paid plans are bracketed by list size, starting at $19 per month for unlimited messages to 1,000 subscribers. Official cards: Starter $19 a month or $15.58 a month paid annually (“save up to $41 a year”); Marketer $59 or $48.38 paid annually (“save up to $127 a year”); Creator $69 or $56.58 paid annually (“save up to $149 a year”). Official yearly billing was advertised at −18%. Enterprise is custom pricing. Official Starter includes unlimited monthly email sends and 1 custom automation workflow. Official Marketer and Creator include unlimited automation workflows and, on the cards we recorded, abandoned-cart recovery, sales funnels, and promo codes. A 14-day Free trial of premium features on a Free account was advertised, and official FAQ copy describes limits that remain on the Free account after those 14 days. The official page also advertised a 50% discount for charities and NGOs — a vendor offer, not a coupon from this site. Official footnote: prices above are net amounts; local taxes may apply.

Those dollar figures come from activecampaign.com/pricing and ActiveCampaign's official USD catalog, and from getresponse.com/pricing. This is a dated comparison of published rate cards, not a hands-on ranking and not a coupon page.

See ActiveCampaign's official plans

Affiliate link: we may earn a commission if you buy through this link. You pay the same price.

How we researched this comparison

On November 14, 2026, we recorded ActiveCampaign prices from activecampaign.com/pricing and from https://www.activecampaign.com/marketing/api/v1/pricing-catalog?c=ac2024&currency=USD. Plan names, the 1,000-contact default, send multiples, seat counts, the 14-day trial, and the 30-day money-back line come from that public page. Month-to-month rates, annual totals, and yearly-billed monthly equivalents come from the official catalog.

We recorded GetResponse plan names, USD card prices, yearly “−18%” copy, starting-band language, trial and Free-account FAQ terms, included-feature lists, user counts on the compare table, and the official charity discount line from getresponse.com/pricing. We did not invent GetResponse prices at subscriber steps the public cards did not show as a full contact ladder.

We did not invent prices, testimonials, or a multi-month test narrative. All dollar amounts below are USD.

Official entry points, side by side

Item ActiveCampaign (official, 14 Nov 2026) GetResponse (official, 14 Nov 2026)
Free plan None on the pricing page we checked Official FAQ describes a Free account with a 14-day trial of premium features. After 14 days, official copy says you lose access to the premium features. The same FAQ lists Free-account limits (for example, a GetResponse badge on messages, landing-page visits capped at 1,000 unique visitors a month, and no dynamic segment filter). We did not record an official Free-account contact cap on the cards we used
Paid plan names Starter, Plus, Pro, Enterprise Starter, Marketer, Creator, Enterprise (custom)
Billing unit / starting band Contacts, minimum 1,000 Official starting copy: list-size brackets, starting at $19 per month for unlimited messages to 1,000 subscribers
Starting paid price at 1,000 people Starter $19/month, or $15/month billed yearly ($180 a year) Starter $19/month, or $15.58/month paid annually
Yearly billing Official annual totals in the USD catalog Official page advertised yearly billing at about 18% off
Send limits 10× contacts on Starter and Plus, 12× on Pro, 15× on Enterprise Official Starter, Marketer, Creator, and Enterprise cards: unlimited monthly email sends
Automation on the starting paid card Official Starter: five automation actions Official Starter: 1 custom automation workflow. Official Marketer and Creator: unlimited automation workflows
Included users on the compare table we recorded 1 / 1 / 3 / 5 included seats (Starter maximum 2) Starter 3, Marketer 5, Creator 5, Enterprise unlimited, as listed on the official compare table
Trial 14-day free trial, no credit card needed, as advertised Official 14-day Free trial of premium features on a Free account
Money-back / other offers “Guaranteed results in 30 days or your money back,” as advertised We did not record an equivalent 30-day money-back claim. Official page advertised a 50% vendor discount for charities and NGOs (vendor offer, not a coupon from this site)

We are not asserting that an ActiveCampaign “contact” and a GetResponse “subscriber” are the same person. If the billable population would differ, official prices at “1,000” may not describe the same people.

Official USD prices at the published 1,000-person starting band

Both vendors publish a 1,000-person starting band, so that row can be shown side by side. We leave other GetResponse subscriber steps blank rather than invent a ladder the public cards did not print as official contact-tier prices.

Published step AC Starter AC Plus AC Pro GetResponse official cards (14 Nov 2026)
Free / trial No official AC free plan; 14-day trial advertised — — 14-day trial of premium features on a Free account, with the official FAQ limits noted above
1,000 contacts / 1,000 subscribers $19/month, or $15/month billed yearly $59 ($49 yearly-billed) $99 ($79 yearly-billed) Starter $19/month or $15.58/month paid annually; Marketer $59 or $48.38 paid annually; Creator $69 or $56.58 paid annually
2,500 contacts $49 ($39) $119 ($95) $189 ($149) No official GetResponse row recorded at this exact step
5,000 contacts $99 ($79) $179 ($145) $259 ($205) No official GetResponse row recorded at this exact step
10,000 contacts $189 ($149) $239 ($189) $469 ($375) No official GetResponse row recorded at this exact step

Official ActiveCampaign Enterprise month-to-month rates at 1,000, 2,500, 5,000, and 10,000 contacts were $179, $319, $469, and $739 (yearly-billed equivalents $145, $255, $375, and $589). Official GetResponse Enterprise is custom pricing on the page we checked; we are not inventing a dollar figure for it.

How to use the table without forcing a false tie:

  • At the 1,000-person starting band, official ActiveCampaign Starter ($19 month-to-month, or $15 yearly-billed) and official GetResponse Starter ($19, or $15.58 paid annually) sit in the same price neighborhood. The official grids still differ: AC Starter has a 10× send cap, five automation actions, five lists, and a two-seat maximum. Official GetResponse Starter advertises unlimited monthly sends, one custom automation workflow, and three users on the compare table we recorded.
  • Official GetResponse Marketer at $59 (or $48.38 paid annually) sits next to official ActiveCampaign Plus at $59 (or $49 yearly-billed) at 1,000 people. Official Marketer is the first GetResponse card we recorded that lists unlimited automation workflows, abandoned-cart recovery, sales funnels, and promo codes. Official Plus is the first ActiveCampaign plan whose published grid includes landing pages, generative AI, cross-channel marketing, and access to CRM and SMS add-ons. Those are different published packages at a similar starting price.
  • Official GetResponse send rules on the paid cards are unlimited monthly email sends. Official ActiveCampaign send caps are multiples of the contact limit. That is a documented difference, not a quality score.

What each official grid actually contrasts

ActiveCampaign Starter is officially email only at the published grid, with five automation actions, five lists, 15 business goals, one included seat (maximum two), a 25,000-contact cap, and a 10× send cap. Official Plus is the first plan whose published grid includes landing pages and site messages, generative AI, cross-channel marketing, and access to CRM and SMS add-ons. Official Pro adds predictive sending, conditional content, advanced segmentation, 3 included seats, and a 12× send cap.

GetResponse Starter, on the official card, includes unlimited monthly email sends, AI-powered content generators, a welcome email series, 1 custom automation workflow, a landing page builder, signup forms and popups, and a free custom domain on the yearly plan. Official Marketer is described for marketers and ecommerce businesses and adds unlimited automation workflows, advanced audience segmentation, abandoned-cart recovery, sales funnels, promo codes and revenue reports, and unlimited web push notifications, among other listed items. Official Creator adds webinars, a website builder, a course creator (up to 500 students on the card we recorded), and premium newsletter subscriptions. Official Enterprise is tailored, with items such as a dedicated sending domain, dedicated IP, priority support, and SSO listed on the card.

Those lists are vendor-published inclusions, not a hands-on verdict.

Who official ActiveCampaign still fits

Official ActiveCampaign is a reasonable published fit if you are already at or above 1,000 contacts, you can accept no official free plan, and you will actually use official Plus or Pro inclusions — landing pages and generative AI on Plus, CRM or SMS add-ons from Plus upward, or predictive sending and conditional content on Pro — or you want the official contact-tier ladder the catalog prices at list sizes we could not record as official GetResponse contact rows.

It is also the quote to compare when you want ActiveCampaign's advertised 14-day trial and 30-day money-back line. Confirm live terms before you start a trial or buy.

Who should look at official GetResponse instead

Look at official GetResponse when a published limit is the reason:

  • You want official unlimited monthly email sends on Starter at $19 a month (or $15.58 paid annually) for 1,000 subscribers, rather than ActiveCampaign's official 10× cap on Starter and Plus.
  • You want official Marketer at $59 (or $48.38 paid annually), including the official abandoned-cart, funnel, and promo-code items listed on that card.
  • You want official Creator items such as webinars, a website builder, or the official course-creator cap, which are not how official ActiveCampaign packages those products on the pricing grid we checked.
  • You are a charity or NGO comparing the official vendor 50% discount advertised on GetResponse's pricing page (confirm current eligibility with the vendor; this site does not publish coupons).

If official GetResponse Starter or Marketer already covers you, paying for ActiveCampaign Plus is a choice, not a default. A wider alternatives set is in ActiveCampaign alternatives. Ecommerce context is also in email marketing for ecommerce.

FAQ

Is ActiveCampaign cheaper than GetResponse?

At the official 1,000-person starting band, official Starter prices are in the same neighborhood ($19 month-to-month on both; $15 yearly-billed on ActiveCampaign, $15.58 paid annually on GetResponse). Official Plus and official Marketer also start at $59 month-to-month at that band, with different official inclusions and different official send rules. Compare the official row you would actually buy, including automation and send limits, not only the cheapest card.

Does GetResponse have a free plan?

Official FAQ copy describes a Free account and a 14-day trial of premium features. After 14 days, official copy says you lose access to the premium features, and the same FAQ lists remaining Free-account limits. We did not record a complete official Free-account contact cap on the public cards we used, so we are not inventing one. ActiveCampaign did not publish a free plan on the pricing page we checked.

Did you test both tools hands-on?

No. This is a dated comparison of official pricing pages and catalogs. We do not invent testimonials, star ratings, or long-term test claims.

Sources and method

Checked November 14, 2026 (America/Denver):

Related: ActiveCampaign pricing, ActiveCampaign alternatives, email marketing for small business, email marketing for ecommerce, ActiveCampaign vs MailerLite.

If a later official change conflicts with this snapshot, the official page wins.